{"id":23315,"date":"2024-09-09T08:43:29","date_gmt":"2024-09-09T12:43:29","guid":{"rendered":"https:\/\/medicarereport.org\/?p=23315"},"modified":"2024-09-09T08:43:31","modified_gmt":"2024-09-09T12:43:31","slug":"with-tv-drug-ads-what-you-see-is-not-necessarily-what-you-get","status":"publish","type":"post","link":"https:\/\/medicarereport.org\/?p=23315","title":{"rendered":"With TV Drug Ads, What You See Is Not Necessarily What You Get"},"content":{"rendered":"\n<p>(By Elisabeth Rosenthal for KFF Health News)<\/p>\n\n\n\n<p>Triumphant music plays as cancer patients go camping, do some gardening, and watch fireworks in ads for Opdivo+Yervoy, a combination of immunotherapies to treat metastatic melanoma and lung cancer. Ads for Skyrizi, a medicine to treat plaque psoriasis and other illnesses, show patients snorkeling and riding bikes \u2014 flashing their rash-free elbows. People with Type 2 diabetes dance and sing around their office carrels, tipping their hats to Jardiance. Drugs now come with celebrity endorsements: Wouldn\u2019t you want the migraine treatment endorsed by Lady Gaga, Nurtec ODT?  Continue reading <a href=\"https:\/\/kffhealthnews.org\/news\/article\/tv-drug-ads-direct-to-consumer-advertising\/\" data-type=\"link\" data-id=\"https:\/\/kffhealthnews.org\/news\/article\/tv-drug-ads-direct-to-consumer-advertising\/\">here&#8230;<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size\">Kaiser Health News is a nonprofit national health polity news service that is part of the nonpartisan Henry J. Kaiser Family Foundation<\/p>\n\n\n\n<p><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"17\" class=\"wp-image-21118\" style=\"width: 150px;\" src=\"https:\/\/medicarereport.org\/wp-content\/uploads\/2023\/04\/image.png\" alt=\"\" srcset=\"https:\/\/medicarereport.org\/wp-content\/uploads\/2023\/04\/image.png 500w, https:\/\/medicarereport.org\/wp-content\/uploads\/2023\/04\/image-300x34.png 300w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>Notice:<\/strong>\u00a0The link provided above connects readers to the full content of the posted article. The URL (internet address) for this link is valid on the posted date; medicarereport.org cannot guarantee the duration of the link\u2019s validity. Also, the opinions expressed in these postings are the viewpoints of the original source and are not explicitly endorsed by AMAC, Inc.; the AMAC Foundation, Inc.; or medicarereport.org.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(By Elisabeth Rosenthal for KFF Health News) Triumphant music plays as cancer patients go camping, do some gardening, and watch<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,21,6,15],"tags":[76,385,238,61,65,1513],"class_list":["post-23315","post","type-post","status-publish","format-standard","hentry","category-fda","category-health-care-finance","category-medicare-general","category-part-dprescription-drugs","tag-fda","tag-healthcare-costs","tag-healthcare-finance","tag-medicare","tag-medicare-part-d","tag-tv-drug-ads"],"_links":{"self":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts\/23315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=23315"}],"version-history":[{"count":1,"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts\/23315\/revisions"}],"predecessor-version":[{"id":23316,"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts\/23315\/revisions\/23316"}],"wp:attachment":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=23315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=23315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=23315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}