{"id":25927,"date":"2026-05-05T08:49:23","date_gmt":"2026-05-05T12:49:23","guid":{"rendered":"https:\/\/medicarereport.org\/?p=25927"},"modified":"2026-05-05T08:49:31","modified_gmt":"2026-05-05T12:49:31","slug":"health-insurers-direct-to-consumer-push-5-notes","status":"publish","type":"post","link":"https:\/\/medicarereport.org\/?p=25927","title":{"rendered":"Health insurers\u2019 \u2018direct-to-consumer\u2019 push: 5 notes"},"content":{"rendered":"\n<p>(By: Elizabeth Casolo for <em>Becker&#8217;s Hospital Review<\/em>)<\/p>\n\n\n\n<p>Healthcare more broadly has been focused on reaching consumers where they are at. Health systems have established virtual care partnerships, and prescription drugs are now more accessible via direct-to-consumer pathways. Continue reading <a href=\"https:\/\/www.beckerspayer.com\/leadership\/health-insurers-direct-to-consumer-push-5-notes\/\" data-type=\"link\" data-id=\"https:\/\/www.beckerspayer.com\/leadership\/health-insurers-direct-to-consumer-push-5-notes\/\">here&#8230;<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>Notice:<\/strong>\u00a0The link provided above connects readers to the full content of the posted article. The URL (internet address) for this link is valid on the posted date; medicarereport.org cannot guarantee the duration of the link\u2019s validity. Also, the opinions expressed in these postings are the viewpoints of the original source and are not explicitly endorsed by AMAC, Inc.; the AMAC Foundation, Inc.; or medicarereport.org.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(By: Elizabeth Casolo for Becker&#8217;s Hospital Review) Healthcare more broadly has been focused on reaching consumers where they are at.<\/p>\n","protected":false},"author":4,"featured_media":14818,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32,54,21,200],"tags":[80,2070,422,385,238],"class_list":["post-25927","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cms","category-direct-primaryconcierge-care","category-health-care-finance","category-health-insurance","tag-cms","tag-direct-to-consumer","tag-health-insurers","tag-healthcare-costs","tag-healthcare-finance"],"_links":{"self":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts\/25927","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=25927"}],"version-history":[{"count":1,"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts\/25927\/revisions"}],"predecessor-version":[{"id":25928,"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/posts\/25927\/revisions\/25928"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=\/wp\/v2\/media\/14818"}],"wp:attachment":[{"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=25927"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=25927"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medicarereport.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=25927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}